The Challenge

Never before has competition been so intense in the Financial Services sector – the four key challenges being:

• Differentiating your brand and get cut-through for your products and services in a cluttered marketplace.
• Executing complex marketing activity over multiple channels and geographies
• Improving the cost-to-income ratio
• Proactively ensuring compliance with internal and external regulatory requirements

GEON's Solution

In this fiercely competitive environment, clients are looking to GEON for leading edge solutions that will give them the advantage. We’ve developed a range of products especially designed to increase cut-through for the industry, including:

• Unique formatting technologies, allowing tailored messaging and pre-population of applications to improve the effectiveness and conversion of direct marketing campaigns
• Integrated printing, warehousing, mailing and distribution services, allowing the centralised management and execution of complex campaign activity, delivering improved speed to market and visibility of your marketing activity
• The employment of web-based local area marketing, printed in the geography it’s required, keeping your communications relevant and timely to the local target audience

By using GEON’s total print management solution, you’ll consolidate your spend and reduce both direct and indirect costs. We’ll help you rationalise products, recommend the most efficient production techniques, reduce administration costs and manage your inventory at an optimal level. All savings will be tracked and reported to you. And through our secure data network, quality and item version control, and inbuilt disaster recovery, we guarantee to meet your brand guidelines and ensure your compliance with regulatory requirements.