Accurate data is a prerequisite for the success of any targeted and personalised communication. As marketing becomes more focused on one-to-one initiatives, communication and detailed data is essential to maximise cut-through and minimise processing and distribution costs. GEON’s data management capabilities offer you perfectly streamlined print and mail processes, with the following core services:

• Formatting for inkjet and laser printing
• De-duplication, cleansing and seeding 
• Proper casing, RBA (Rules Based Automation) 
• DPID barcode appending
• Both variable image and text compliant